Date: 03/25/2021
Time: 1 pm eastern
Run Time: 90 minutes including Q & A session
Leader:  Brad Lebowsky, MBA, Nonprofit Consultant
Credits: Awarded 1.5 credit hours by HRCI and 1.5 PDCs by SHRM
Price: Webinar $295; Webinar + Download $349 (Share the download with your colleagues)
Audience: Volunteer coordinators, HR, executive directors, finance, department heads, program leaders, in house counsel, managers and supervisors


When a nonprofit loses an important volunteer, everyone notices, and the organization’s mission may even take a hit. Estimates are that nonprofits on average lose 50 percent of their volunteers annually. This make recruiting a year around activity and suggests nonprofits in general have problems recruiting the right types of volunteers and keeping the volunteers they do have engaged in the work and mission of the organization. This also implies that important areas within your organization are being filled and filled again with inexperienced new volunteers. These problems have only been exacerbated by the pandemic as the pool of potential good new volunteers has gotten smaller.

Is your organization in the business of fulfilling its mission or constantly recruiting new volunteers?  Wouldn’t it be better to retain the good volunteers you already have than to be constantly on the lookout for new volunteers? Mission driven nonprofits understand the importance of retaining their key volunteers and know the best way to do this is by focusing on volunteer engagement. Please join Brad Lebowsky, MBA and a nonprofit consultant with decades of experience assisting his clients, as he guides you through a self-assessment of your current volunteer retention and engagement efforts and offers guidance and best practices for improvements in each of these areas which result in the retention of higher quality volunteers who are actively engaged in working for the success of your mission.


During this informative webinar Mr. Lebowsky will discuss:

  • The role of the volunteer coordinator in developing and implementing successful retention and engagement strategies
  • Realizing that retention begins with recruiting the types of volunteers and skill sets your organization requires
  • How to conduct an organization wide volunteer needs assessment
  • Training supervisors and managers how to supervise your volunteers. Volunteers are not employees. Their reason for volunteering is most likely personal and they are not bound by a paycheck to your organization. This requires supervisors to be sensitive to the differences between managing an employee versus a volunteer
  • Providing your volunteers with the level of training which is necessary to be successful in performing their volunteer duties. Also, making the required equipment, supervision, and feedback available to the volunteer
  • Letting the volunteer know what they are getting into and your expectations. Training only goes so far. A professionally written volunteer handbook is a good supplement to training.
  • Topics your volunteer handbook should cover (e.g., attendance policies, explanation of positions, volunteer policies, etc., etc.
  • Matching the volunteer to the needs of the organization will result in greater volunteer engagement
  • Understanding what your volunteers are looking for (e.g., clear explanations of what is expected, supervisors who care. seeing that their opinions count, someone who can tell them if they are performing as expected, identification with the mission, etc.)
  • Realizing that recognition can take many different forms ranging from simple praise by a supervisor or fellow volunteer to awards and recognition events
  • Weeding out the “bad apples” before they impact the performance of your good volunteers
  • Not turning your volunteers into employees—the legal consequences
  • Proven methods for retaining great volunteers
  • How increased volunteer engagement will improve both performance and retention
  • How to engage different generations of volunteers
  • Are the basic rules for retaining and engaging virtual volunteers different? What about for group volunteers?


Brad Lebowsky, MBA, earned his degree with an emphasis on nonprofit management, specializing in finance and budgeting. Brad has more than 25 years of nonprofit management experience and is a sought-after speaker, author, and nonprofit consultant. His areas of expertise include budgeting, finance, grant writing, strategic planning, board training, retention of donors, employees, volunteers, and professional development. He is also the author of Downsizing: Alternatives for Companies; a resource for those affected, and has produced a podcast, The Career Mentor, is available on iTunes, Spotify, and Brad can be reached at His overriding goals are to grow people, communities, and resources for nonprofit organizations across the country.