Date: 01/14/2021
Time: 1 pm eastern
Run Time: 90 minutes including Q & A session
Leader: Brad Lebowsky, MBA, Nonprofit Consultant
Credits: Awarded 1.5 credit hours by HRCI
Price: Webinar $295; Webinar + Download $349 (Share the download with your colleagues)
Audience: Executive directors, program managers, managers, supervisors, nonfinancial executives, financial officers, directors, etc.


The New Year won’t bring immediate relief from the operating pressures nonprofits have been dealing with.   During 2021 you will still be addressing the fallout from the pandemic and adjusting to changes it has forced your organization to make.   And as if this were not enough, 2021 will also bring a number of additional challenges.  The availability of grants will continue declining while the demand for your programs and services are likely to increase.  Virtual meetings will continue in place of live events.  Technology will play an even larger role in daily operations.  The pandemic and the related health concerns will make it harder to recruit and retain qualified volunteers.  And with a Democratic president, you can expect a more labor-friendly focus from the new Administration and the regulatory agencies are likely to become more aggressive enforcing employee-related laws and regulations.  For your organization, this means the potential for more risk and increased labor costs.

2021 will be a difficult year.  The costs of providing the services and programs your community depends on will likely increase while the funds you need to support your mission will continue to be scarce.  As in 2020, the pandemic has changed what is considered “normal,” and in this new operating environment your organization will need to become more efficient and productive.  Perhaps there will even be a need to re-assess your mission and your position in the community as you deal with significant internal and external operating challenges.

Please join, Brad Lebowsky, MBA, for a discussion of both the important internal and external operating challenges you are likely to face in 2021, and strategies and techniques for successfully responding.    Mr. Lebowsky is a nonprofit consultant with decades of experience working with his clients to develop successful operating strategies to navigate uncertain times.


During this informative webinar Mr. Lebowsky will discuss:

    • Redefining your mission and re-assessing your position in the community
    • 2021 internal operating challenges and possible responses include:
      • Expanding your use of virtual tools to communicate with your community more effectively
      • Expanding your audience in order to grow your donor base and increase your recognition throughout the community
      • Increasing donations by improving the donations processing user experience
      • Building a more effective donor database to offset declines in donations due to the impact of the pandemic
      • Encouraging major donors to increase their donations and to become more active in soliciting major donations from others
      • Expanding programming to offset revenue shortfalls
      • Recruiting qualified volunteers to assist in building your digital and technology capabilities and to help your paid staff
      • Using additional technology to improve organization efficiency and productivity
    • Potential 2021 external operating challenges your organization should be prepared for include:
      • Impact of the continuing fallout from the pandemic
      • Fewer grants are available and the grants that are available are for health-related programs
      • Changes in employment laws, regulations and Executive Orders during a more labor friendly Biden Administration which has the potential to raise payroll costs and increase risks
      • Increases in the federal minimum hourly wage to $15 per hour
      • Potential Johnson Amendment changes which affect nonprofit political activities
      • IRS 501(c)(3) changes in law, regulation or enforcement that impact the tax-exempt status of nonprofits
    • Potential responses to some of your 2021 internal and external threats (such as joint ventures, mergers, public-private partnerships, additional staff training, new programs and services, and more)


Brad Lebowsky earned his MBA with an emphasis on nonprofit management specializing in finance and budgeting. Brad has more than 25 years of nonprofit management experience and is a sought-after speaker, author, and nonprofit consultant. His areas of expertise include budgeting, finance, grant writing, strategic planning, board training, retention of donors, employees, volunteers, and professional development. He is also the author of Downsizing: Alternatives for Companies; a resource for those affected, and has produced a podcast, The Career Mentor Podcast, which is available on iTunes, Spotify, and Brad can be reached at As a speaker, author, or consultant his overriding goals are to grow people, communities, and resources for nonprofit organizations across the country.

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